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Will the Winter Games be a PR Disaster?
Posted Feb 8, 2022 by Martin Armstrong
The Winter Olympics opened to a lackluster start with only 14 million viewers, marking the least-viewed Olympics in the ceremony’s history. Beijing permitted [...]
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The 2022 Winter Olympics in Beijing
Posted Feb 4, 2022 by Martin Armstrong
Hosting the Olympics is not cheap, but it’s a privilege most countries vie after for prestige. The 2022 Winter Olympics is estimated to cost China around $4 [...]
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