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Target: CEI Score 100 – $10 Billion Gone in 10 Days

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Target achieved a 100% score on the Corporate Equality Index (CEI) in 2022, and was rated #4 by the Human Rights Campaign for being one of the wokest companies. This arbitrary social credit score goes against American values and people are protesting with their dollars. Target managed to lose $10 billion in ten days after the public became aware of their aggressive rainbow marketing campaign geared toward children. Will Target become the next Bud Light?

In my opinion, Target’s campaign was far worse than Bud Light’s because it was targeting the most vulnerable among us – the children. Not only did Target sell clothing for children and toddlers promoting the woke agenda, but they also attempted to normalize “binding” and “tuck-friendly” clothing for “transexual children.” Any parent forcing their toddler to bind or tuck their genitalia is likely not fit to be a parent.

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The top designer for this abhorrent apparel was Erik Carnell, a woman turned man who mixes trans art with Satanic symbols. “Satan respects pronouns” is one of Carnell’s designs that did not make it to the big box retailer. He has pictures online wearing devil horns and outright mocking Christianity, the only religion that is acceptable to mock openly. He advocates violence against “normies” with slogans like “burn down the cis-tem” and an image of a guillotine labeled “homophobe headrest.” Erik was forced to take down his personal website after the Target controversy, but said he did so due to a growing demand for orders. His art is also colorful and cartoon-like to appeal to children. If a major retailer partnered with an artist who mocked Islam or Judaism, there would be a much larger backlash.

Target is attempting to employ major damage control, but it is too late. Bomb threats have been called into numerous stores by people within the LGBTQ+ community who are angry that the retailer is pulling attire for transexual children. “Target is full of cowards who turned their back on the LGBT community and decided to cater to the homophobic right wing redneck bigots who protested and vandalized their store,” one of the threats read.

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Target managed to lose 14% of its value within ten days because it attempted to pander to the woke crowd. Videos are going viral of moms cutting up their Target credit cards and a rap song about boycotting Target even reached a top spot on the iTunes charts. Someone needs to tell the top shareholders that the people do not approve of the woke CEI score, and the people will not allow the Human Rights Campaign to normalize rainbow marketing. This has absolutely nothing to do with gay rights and everything to do with grooming children. We read what the United Nations wants to promote. Target made a fatal mistake by going after our children.